Virtual Experience

Aug 17, 2021

LEXUS VIRTUAL EXPERIENCE 2021

We proudly supported the launch of Lexus’ first-ever Virtual Experience in Southeast Asia, successfully conveying the message of designing a sustainable future for our generations to come.

Through storytelling, we showcased the legacy of Lexus craftsmanship, a tradition that has evolved over the years, leading to this innovative virtual event. We created compelling stories and 3D animations for digital platforms, engaging the audience with the virtual experience.

Our brand story featured a paper human character, symbolizing the master craftsmen behind this groundbreaking virtual experience, delivering a unique and captivating narrative to the public.